Responsibility:
Expertise to manage the Metasearch partnerships Execution an Online Marketing Strategy, for multiple digital platforms and objectives.
Research and analyses on search performance metrics such as bid, competitor price keyword analysis Web Scraping tools to analyse comprehensive data gathering Create & lead innovative project that enable the team to achieve the highly optimize results Delivered the online marketing team business challenges.
Min 8 years' experience in Flight METASEARCH field Must have been experiencing in managing.
Metasearch Platforms ie.Skyscanner, Kayak, Wego, Google Flights etc. and able to understand the USP or each of the Metasearch Platforms Advance skills and experience working with major marketing platforms such as Appsflyer, AppAnnie, Google Ads, Facebook Ads, Twitters, Google Analytics, MS Office and other 3rd party measurements or ads platforms Ability to analyse data such as logs, understand backend web services, and information about native app designs Strong Analytical skills with great interpersonal communications skills Advanced Project Management Skills Knowledge of fare construction and GDS distribution.
As a Metasearch Manager, you will have target orientated objectives You must be able to present a clear overview to achieve those objectives, and limit spend to achieve those targets You will work with marketing teams to contribute to the success of existing campaigns and partnerships, while assisting with the development of new initiatives aligned with company goals.
Collaborating and ensuring close alignment with Internal Pricing and Product teams Monitoring performance, analysing traffic, sales and margins to ensure positive ROI Monitoring and benchmarking to understand market trends Identifying new opportunities for collaboration with travel-related websites, metasearch and lead generators in order to help growth in their assigned markets.
Negotiating new agreements and placements with existing partners Managing relationships with key partners.
If You are interested, Please share your Resume at kalpana.yadav@inoventiveit.com
Thank You
Kalpana Yadav
Inoventive IT Services Pvt Ltd
NA
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