Develop, implement, and manage targeted social media strategies to amplify brand awareness, engagement, and lead generation across platforms like LinkedIn, Facebook, Instagram, and X.
Craft and curate engaging content, including articles, blog posts, visuals, basic video editing, infographics, and videos tailored to each platforms unique audience.
Collaborate with marketing, content, and design teams to ensure consistency and alignment in messaging and to create campaigns that capture the brand s voice.
Assist in managing the content calendar, scheduling posts, and monitoring social media interactions in a timely and brand-consistent manner.
Promote company events, webinars, product launches, and other initiatives across social channels, managing these campaigns end-to-end to drive registrations, attendance, and participation.
Stay updated on the latest social media trends and tools, identifying opportunities to innovate and optimize Mindbowser s social media strategy.
Monitor and analyze social media performance metrics, including engagement, reach, click-through rates, conversions, follower growth, and lead generation. Provide regular reports and actionable insights to drive continuous improvement.
1-2 years of hands-on experience managing B2B social media platforms.
Proficiency in creating content, including strong writing skills and basic design capabilities (experience with tools like Canva).