LinkedIn Marketing: Develop and optimize B2B campaigns to generate leads and enhance brand visibility, engaging key decision-makers.
Google PPC: Manage paid advertising campaigns, optimizing for lead conversions and brand reach while maintaining a strong CPA.
SEO: Improve organic visibility with robust SEO strategies, including on-page optimization, content strategy, and backlink building.
YouTube Marketing: Create and promote compelling video content to boost brand engagement and drive lead generation through YouTube ads and organic growth.
Events & Webinars: Promote and drive registrations for webinars and events, using multichannel marketing strategies to maximize visibility and lead capture. Find relevant events to participate in.
Requirements:
Bachelors degree in Marketing, Business, Technology, or a related field.
Proven experience in online advertising, and lead generation.
Strong understanding of performance marketing metrics and tools.
Familiarity with SEO tools (e.g., Google Analytics, SEMrush, Ahrefs) and advertising platforms (e.g., Google Ads, Facebook Ads).
Excellent analytical skills with the ability to interpret data and generate actionable insights.
Strong communication and organizational skills.
Ability to work independently and as part of a team in a fast-paced environment.
A proactive approach to problem-solving and a keen eye for detail.