Keyword Research: Conduct keyword research to identify opportunities for improving website content and ranking on search engines.
On-Page SEO: Assist in optimizing website content, including meta tags, headers, and internal linking structures.
Content Optimization: Collaborate with the content team to ensure SEO best practices are implemented in blog posts, landing pages, and other web content.
Technical SEO: Help identify and fix technical SEO issues, such as broken links, site speed optimization, and mobile usability.
Competitor Analysis: Analyze competitors' SEO strategies and identify areas where DosePacker can improve its own.
Link Building: Assist in developing and executing link-building strategies to enhance domain authority.
Performance Monitoring: Use tools like Google Analytics, Google Search Console, and other SEO tools to monitor website performance, track keyword rankings, and report on SEO metrics.
Stay Updated: Keep up-to-date with the latest SEO trends, algorithm updates, and best practices.
Qualifications:
Currently pursuing a degree in Marketing, Communications, Digital Media, or a related field.
Basic understanding of SEO principles and best practices.
Familiarity with SEO tools such as Google Analytics, Google Search Console, SEMrush, or Ahrefs is a plus.
Strong analytical and problem-solving skills.
Ability to work independently and as part of a team.
Eagerness to learn and adapt in a fast-paced environment.
Skills required:
Keyword research and analysis
Ability to interpret SEO metrics and KPIs
Experience with SEO tools (e.g., SEMrush, Ahrefs, Moz)
Understanding of content marketing principles
Basic understanding of web development languages (HTML, CSS)
Ability to manage multiple projects simultaneously
Ability to explain SEO concepts to non-technical team members
Collaboration with various departments (content, development, marketing)